Alistair Smith is international coordinator of Banana Link, set up in 1996 to campaign for a fair and sustainable banana trade. He is also a co-founder of the new World Banana Forum, created in 2009 as a space for governments, researchers and civil society to discuss the various problems facing the banana sector and work together to find common solutions.
Banana Link's Executive Director reflects on insights from our recent joint webinar on the living wages, and how other sectors might learn from the banana sector's progress.
"If in five years time, the majority of plantation workers have not noticed the difference that the Forum is making, then we can conclude that a promising initiative has failed."
"A sustainable banana economy remains a distant goal. The good news is that this goal is now shared by most of the big players and a growing handful of governments - not just the trade unions and small farmers themselves."
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